Link outreach is a lot of work – let us help

Trying to get noticed? Spammy links won’t help anyone. The only way to rank is through high authority white hat links.

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White Hat Link Outreach is a Process…

  • Website Analysis

  • Link Prospecting

  • Link Outreach and Pitching

  • Negotiation and Content Creation

  • Open Workflow and Reporting

Website Analysis: Link outreach kicks off with a thorough examination of the content of your website as well as its audience, rankings and current link profile. This allows us to build a customized strategy for the various websites that should be reached for coverage and link inclusion.

Link Prospecting: We will discover link opportunities based on the keywords identified in your website analysis. These keywords are used to manually prospect for opportunities using advanced search engine operators. We also filter Twitter profiles to find relevant bloggers to pitch on your behalf.

Link Outreach and Pitching: All of our pitches to opportunities are based on the exchange of value. We offer them something in return for their link inclusion – for example, relevant content. Depending on the type of link we are pitching (I.e. broken link, guest post, etc.,) that offer changes.

Negotiation and Content Creation: Sending a request is the easy part, it gets complicated once prospects begin responding. At Izzdo, we know all the strategies to negotiating and will react accordingly to each individual response you will receive. In addition, we have talented writers to create content should it be requested.

Open Workflow and Reporting: We know that link building can be questionable and even untrustworthy. To avoid this, we have developed an open workflow using Google Drive and Sheets. You can follow along and track every single link prospect, outreach email, guest post, pitch and live link – you have final say to all the links we build.

We target various outreach opportunities

Link Roundups

Link roundups are when bloggers share links to their favorite posts – like best posts of the week, month, season, etc. These are a great way to earn white hat links as long as you know where to look. At Izzdo, we know the best ways to secure roundups by reaching out to bloggers and building relationships.

Resource Page

A resource page is a blog post or a page on a website that shares links to what the blogger deems as their favorite pieces of content, software, guides or anything else that they might consider as a “resource”. We create a list of relevant resource opportunities then pitch them your content by negotiating the needed value exchange so that your content can be included as their next “resource”.

Guest Posting

Guest posting is by far the best way to build quality links. Forbes, Huffington Post and many other of the world’s top websites accept guest contributions. Getting featured on these sites is only a matter of sending them a pitch along with your awesome post – but you don’t have to worry about that because this is our job!

Local Blogger Outreach

There are always local bloggers willing to feature you. At Izzdo, we use a variety of quality proposals to get your business featured on local blogs. Sponsored posts, writing a guest post or pitching a story are all tactics we value.

Broken Link Building

A broken link occurs when a website links to a website that went down, changed domains, or is unavailable for a number of reasons. Our team is trained to find quality prospects that may have broken links. When we come across one, we create the perfect pitch to replace the broken link with a link to your website.

Link Reclamation

Link reclamation works best for businesses that are active in public relations. When your business is receiving press coverage we ensure that these sites are including a link back to your page. In order to do so, we use tools that track branded and/or keyword mentions to find sites that cover your business. If they don’t link to your site, we send them persuasive pitches to make certain they add your site’s link.

We know how to measure quality

Link Building Service

Domain Authority: The measure of the domain’s overall power.

Page Authority: The measure of power of any given page on a site.

Citation Flow: The measure of power of the links leading to that domain.

Trust Flow: The measure of quality of the links leading to that domain.

Referring Domains and IPs: The number of individual domains and IP addresses that link to a domain.

Link Profile Analysis: We ensure that each domain’s link profile is clean, relevant and most importantly, trustworthy.

Traffic: We gauge traffic volume to that domain through SEM Rush. If the link drives traffic then we can be certain it also drives ranking equity.

Domain Authority: The measure of the domain’s overall power.

Page Authority: The measure of power of any given page on a site.

Citation Flow: The measure of power of the links leading to that domain.

Trust Flow: The measure of quality of the links leading to that domain.

Referring Domains and IPs: The number of individual domains and IP addresses that link to a domain.

Link Profile Analysis: We ensure that each domain’s link profile is clean, relevant and most importantly, trustworthy.

Traffic: We gauge traffic volume to that domain through SEM Rush. If the link drives traffic then we can be certain it also drives ranking equity.

Link Building Service

work with the best

These link types listed above are just a few of many tactics we use. Our tactics are customized to fit the needs and structure of your business.

White hat link building is an extremely labor intensive process, for that reason, this service doesn’t come cheap. But we promise you will be working a team that is fully invested in your business.

Contact us today to learn more about how our strategies can help expand your business’ presence online.

work with the best

These link types listed above are just a few of many tactics we use. Our tactics are customized to fit the needs and structure of your business.

White hat link building is an extremely labor intensive process, for that reason, this service doesn’t come cheap. But we promise you will be working a team that is fully invested in your business.

Contact us today to learn more about how our strategies can help expand your business’ presence online.

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